Source: BL
Context:
TATA AIG General Insurance Company Ltd has entered into a bancassurance partnership with Equitas Small Finance Bank to enhance the distribution of non-life insurance products, particularly in semi-urban and rural India.
Key Highlights:
- Nature of Partnership:
- Customers of Equitas Bank can now purchase TATA AIG’s general insurance products through the bank’s network.
- Products offered include motor, health, personal accident, travel, and other non-life insurance solutions.
- Focus Areas:
- Emphasis on financial protection for households and small businesses in emerging markets.
- Aims to increase insurance penetration in underserved semi-urban and rural regions.
