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Insurance Brokers Association of India (IBAI) Report on Insurance in India

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The Insurance Brokers Association of India (IBAI) released a comprehensive report titled “Leading the Path to Insurance for All: Broker of the Future”, in collaboration with McKinsey & Company, to mark its 24th Foundation Day in Mumbai (August 2025).

Key Highlights:

  • Low Insurance Penetration in India:
    • Health insurance: Only 2 in 5 Indians are covered.
    • If government schemes are excluded, this falls to just 1 in 4.
    • Life insurance: Only 1 in 2 adults has any life insurance.
  • Rural Access Gap:
    • 65% of India’s population resides in rural areas.
    • Yet, only 2% of life insurance branches are located in rural India.
    • Rural India contributes 45% of GDP but remains underserved.
  • Projected Market Growth:
    • Insurance market to grow from ₹11 lakh crore (2024) to ₹25 lakh crore (2030).
    • Insurance penetration to rise from 3.7% to 5%, closing the gap with the global average of 6.8%.
    • Retail Gross Written Premiums (GWP) expected to double to ₹21 lakh crore by 2030.
  • Life Insurance Challenges:
    • Penetration rate: 2.8%.
    • Large protection gap due to limited adoption of pure term insurance products.
  • Broker Ecosystem:
    • Only 735 licensed insurance brokers in India.
    • Top 36 brokers account for 85% of insurance broking revenue.
    • Many small brokers have failed to scale or digitize.

About IBAI (Insurance Brokers Association of India)

  • Status: Statutory trade body under Section 25 of the Companies Act, 1956.
  • Headquarters: Mumbai, Maharashtra
  • President: Sumit Shantilal Bohra
  • Role: Represents and regulates all licensed insurance brokers in India.

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