Latest current affairs · 23–24 Sep
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´ Har Ghar Lakhpati´: SBI´s new mantra for deposit accretion

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RBI Grade BNABARD ESISEBI
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State Bank of India Strategy to Enhance Deposit Accretion

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Credit: Business Standard
  • SBI has devised a three-pronged strategy to enhance deposit accretion.
  • The first is an aspirational product, Har Ghar Lakhpati, which is targeted to make depositors lakhpatis by helping them increase their deposits to ₹ 1 lakh through recurring deposit (RD) schemes.
  • The second product allows depositors to save a part of the interest earned on fixed deposits, or FDs, into mutual funds and another part into a pension corpus.
  • SBI plans to launch both products this month.
  • Deposit growth remained at below 10% YoY, mainly on the back of a significant drop in loan demand.

State Bank of India (SBI)

  • Headquartered in Mumbai, Maharashtra.
  • Chairman: Challa Sreenivasulu Setty
  • 48th largest bank globally by total assets.
  • Ranked 178th in Fortune Global 500 2024.
  • Largest bank in India with 23% market share by assets and 25% share of total loan and deposits market.
  • Tenth largest employer in India with nearly 250,000 employees.
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