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Participating (Par) Products in Insurance

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Context:

Indian life insurers are rebalancing their product mix towards participating (par) insurance products, moving away from unit-linked (ULIPs) and aggressively priced non-participating (non-par) products. This comes in response to volatile equity markets, falling interest rates, and pricing competition, which have increased balance sheet risks.

What are Par Products?

  • Par Products (Participating Policies) are life insurance policies where the policyholder is eligible to receive a share in the profits (surplus) of the insurer, in the form of bonuses or dividends.
  • These are called “with-profit policies”.
  • Surplus depends on investment returns, expenses, and claims experience.
  • Unlike non-par products (which offer fixed guaranteed returns but expose insurers to risk in low-rate environments) or ULIPs (where the policyholder bears full market risk), par products balance security with growth potential.

Key Features

  • Profit Sharing
    • Policyholders share in the insurer’s distributable surplus, usually declared annually.
    • Bonuses are not guaranteed and depend on the insurer’s financial performance.
  • Types of Bonuses
    • Reversionary Bonus: Declared annually, added to the sum assured.
    • Cash Bonus: Paid out immediately.
    • Terminal Bonus: Paid at maturity or death.
  • Premium
    • Slightly higher than non-par products, since part of the premium funds the bonus pool.
  • Returns
    • Combines guaranteed benefits (like sum assured) with non-guaranteed bonuses.
    • Provides long-term savings + protection.

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