Product Overview:
- Company: Aditya Birla Capital Digital Ltd (ABCDL)
- Product: Digital Gold Systematic Investment Plan (SIP)
- App: Available on ABCD Mobile App
- Investment Options:
- ₹50 for weekly SIPs
- ₹100 for monthly SIPs
Key Features:
- Automated & Regular Investments: Helps users invest consistently and leverage rupee-cost averaging and compounding.
- 24-Karat Gold-Backed: Gold is stored in insured, secure vaults managed by MMTC-PAMP (JV between Swiss brand PAMP & MMTC, GoI undertaking).
- Integrated Gifting + SIP Options: Enables planning, saving, and gifting gold through one platform.
- No Physical Storage Hassles: Eliminates risks of loss, theft, and making charges linked with physical gold.
Additional Offering – Digital Silver:
- Also backed by 24-Karat physical silver.
- Flexible features: Buy, hold, redeem anytime.
- Silver as a future-ready asset: Growing demand in EVs, solar energy, and technology sectors.
Key Executive:
- Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Ltd
